Interaction12 conference, Dublin, Ireland. 1-4 February 2012
Last years UXLX in Lisbon was my first big UX event. It was almost like love, or better said magic, to meet your UX heroes. Especially when coming from Slovenia where UX is still considered as lipstick on a pig. You know, “here’s the product, now add some chrome to it” kind of way. After Lisbon I got a jump start, met some cool people and today, I’m fighting my Don Kihot style fight for a better UX.
And what better way to get a boost than go and meet the UX community at the annual IxDA conference. So I did, went to Dublin to attend the Interaction12. And again, building a recap, mostly as a note to myself and as an excuse to relive the amazing week in Dublin. Cheers.
I suck at reviewing stuff and everybody who knows me, knows that I talk long but usually miss the point... Thank you Yoda, girls and boys from the Johnny Holland crew (Vicky Teinaki @vickytnz, Louise Taylor @sugaredeggs, Boon Chew @boonych) did a great job reviewing the conference. From day one, day two, to day three.
Thanks to the amazing sketchnoters who shared their Interaction12 notes. Eternal glory and may you live in an abundance of JellyBeans :) Here are some of the notes by: Krystal Higgins, Eva-Lotta Lamm , Mark Congiusta, Boon Chew
And my personal best? It’s really hard to pick one...
Well, the workshop on emotional engagement with Steven Anderson was amazing, and I got a special Mental Notes card :) We were tackling some huge chunks of data and Steven, as always was thought provoking with his ideas.
Out of all the presentations I’ve seen, the most magical one was definitely performed by The man himself, the hobby magician Adrian Westaway, from Vitamins. His talk was on Bananas, Technology and Magic where he presented the process behind their award winning (also Best Concept in this years IxD Awards) packaging for mobile phones done for Samsung.
August de los Reyes (now working on a top secret Samsung NUI project) also had a top notch presentation and we are all really lucky he survived his eat-raw-chicken experiment. He did a great job combining inspiration from his personal guru Massimo Vignelli (August went visiting him in Grasse - I envy you August) while presenting his take on what he calls The New Modern. Oh, he also cited the Slovenian Slavoj Žižek, AND he compared vampire/zombie ratio with democrate/republican rule in the US - so a plus point here.
Not to forget, I really really enjoyed the talk from Tom O’Rahilly, the creative lead of the new Leprechaun museum in Dublin. He was talking about imagination and identity, and darn, is he a great storyteller. Oh, and we had a joint fight with the British Dyson dryer at the toilet - no, nothing kinky, pure fun.
Another fun and dynamic talk was held by Abi Jones from Google as she explained why our users are just like Hobbits. No, really, this one was amazing. Guess, Frodo is popular among UX folks, as for example Jeff Gothelf compared the project manager with Frodo.
My affinity for the Scandinavian approach to design is also well known, so, I really enjoyed both Andrea Resmini and Sami Niemala. If first is my academic hero, the latter works in one of my favorite studios, Nordkapp. Andrea presented how gamification could also work as a process to engage with the stakeholders. Sami presented their project with urban touch-screens in Helsinki, Urbanflow.
Of course the more experienced speakers like the always amazing Jeff Gothelf, the astounding Genevive Bell, cyborg-ish Amber Case and, well almost everyone, were amazing as well. It was a great event, topped with great Award ceremony and the last party which was in the Guinness Storehouse (I know, right?).