Coming from the fields of art and design, peppered with high-level informatics and HCI, we play especially well in projects where various disciplines interplay. Innovating new public services, designing mobile and web applications, creating fresh brands or bridging gaps between existing touchpoints and engaging people. The magic of blok_blok works best if we can get involved in the project as soon as possible. We love kickstarting new projects and transforming problems into crazy little ideas and solutions.
User research. UX strategy. Product & Service Design. Branding. Creative direction. Packaging. Illustration.
Our workflow is hybrid and based on agile, iterative design. Though there are two constants: People and Play. We see people as co-creators and not only as future users, therefore we always follow human-centered design approaches, one of our favourites is the Double Diamond design process model. Play is the way to get people engaged and keep their smiles on. Simple as that. If you are ready to employ some magic, then here’s how we work:
Explore, understand and discover the new black. Employing design thinking we encourage you to get out there into the wild with us and explore. Explore and research the possibilities out there in the big wide world.
Synthesise research. Let's make sense of the research and gather meaning. It begins with the design of user archetypes - Personas and defining problems, opportunities & strategies. Finally propose solutions and from there on... pure innovation.
Ideate, design, evaluate. Repeat. May it be a logo or a web service, we start with putting defined personas on scenarios and experience maps and drill down to low fidelity prototypes. Test in between, iterate and do it all over again.
Launch your rocket. Sky is the limit. Low fidelity prototypes are elaborated into polished, working prototypes that help us communicate the solution with your key stakeholders, developers and your secretary even. Finally it's time to measure the effect, iterate some more and... share the love.